Vietnam High School Business Case Competition is the first business case competition for Vietnamese high school students. Organized by The Trainee Club, YEO Vietnam and Student Consulting Group in collaboration with international high schools and multi-national companies, is a platform for students to develop strong critical thinking, consulting skills and industry-ready skills in entrepreneurship, marketing, finance, operations, etc by working on real business challenges.
You can easily find out about this contest by searching the term VHBC on Google.
This project involved designing the branding and visual identity for the Vietnam High School Business Case Competition 2022, an event that nurtures young entrepreneurial minds and encourages innovative thinking among students.
Key aspects of the project:
- Event Branding: Developing a dynamic and professional identity that reflects the competitive and inspiring nature of the event.
- Visual Design Elements: Creating a cohesive suite of materials, including logos, banners, social media content, and event collateral, to ensure a consistent and impactful visual presence.
- Youth-Centric Approach: Designing with the target audience in mind, combining bold colors and modern typography to resonate with high school students.
This project highlights my ability to deliver a creative and strategic design solution for large-scale events, ensuring the visuals align with the event’s goals and audience expectations.
To facilitate the contestants when registering to participate in the contest, a Landing page has been created to provide information as well as the contest process and for the contestants to register for their groups. The images below are the structure of the Landing page drawn by me.
